We had a lecture via skype – SKYPE! If it wasn’t actually skype then it performed the same function. I’ve never really used it much myself – once last semester we tried to do a group meeting via skype, and it was a bit of a fiasco. It was decided face to face meetings were the go. Other times has been to talk to my cousin in Sweden, but that’s not often. I mostly talk to her on Facebook, we skype if there’s a few family members present. Oh well, social media expands yet again…back to the lecture.
John Hutchinson, ABC Pool’s community editor, spoke to us from Sydney about his career in online media, and gave us some valuable advice to boot. When you’re trying to form a community, like we are, its important to make connections, to understand people.
“You scratch my back, I’ll scratch yours.”
In terms of twitter, I took this to mean – ‘Hey, I’ll follow you, if you follow me back!’ On Twitter, I’ve not simply been asking for followers, I’ve been following people, and retweeting their tweets, mentioning them in ‘@’ posts, and trying to start conversations with people. Michaels been doing a similar thing with our Facebook page, recently giving a shout out to a page that looks at home-cooked Italian recipes that ‘Grandma used to make’. That guy now has us listed under his like section.
Some of the more specific advice John gave us about Twitter included ‘engaging with followers through conversation’ (check – though I’m still trying to take these convo’s a bit further); crafty hashtags (if that means using trending hashtags customised to reflect our topic, sneakily promoting our own page, then check); retweets (I’ve already talked about that – check!)
I was called up to ask John a question – I can’t remember now exactly what I asked, but I do remember him telling me to look for people with similar interests to us – that is, home-cooking – and follow them and engage with them. I was secretly pleased when I realised I’d already been doing that to an extent. Getting that advice from a professional must mean I’m on the right track.