Writing in an online format changes the way you think. The way the words come to you is different in that you know someone will be looking at what you've written. Penning someone a letter in a private setting. In inviting readers to your own opinion, you are putting yourself out there as a (possibly) knowledgeable and (potentially) reliable source of information and insight.

Blogging has led to a change in the sharing of information, whether it be personal, informative or educational. We have made the leap from writing personal letters for friends to writing personal posts for complete strangers. As Mortensen and Walker observe, "the drafting and the careful calligraphy of the final version [are] two distinctly different processes, in our minds as well as on paper" (2002: 253).

Meanwhile, this change in our thought processes is not too unexpected, at least not by Paul Valery (cited in Benjamin, 1968: 217). If we allow ourselves the freedom to call blogging a new form of art (and as our own editors, we can allow for pretty much anything), then "we must expect great innovations to transform the entire technique of the arts, thereby affecting artistic invention itself and perhaps even bringing about an amazing change in our very notion of art".