Week5-Lec
Posted in Intergrated Media on 03/30/2009 02:40 pm by admin
PS:Tat’s on Adrain’s Shirt tat attracts me..
Okay..Today’s lec is quite interesting..i’ve jot down some things that i find it important to myself n my own understanding.
First of all, all meaning can only be differenciate by differences.
Vernacular Video
-informal speech or language/slang.
-informal video, slang video
-it will be small scale
-personal
-change rapidly
-in the “know” brief
-on the negative it will be literal & unsophisticated
Institution media practice- provide their own definitions and their own justification
*less formal
*quicker to grab&borrow
*firmly within the popular
*simple rules, which usually revolved arnd audience maximisation
*conservative
*inward looking





